Natural Scentiments
A wellness-focused business that creates handcrafted, plant-based aromatherapy products. During my social media marketing internship, I supported the brands commitment to clean ingredients and self care products using digital storytelling, managing social platforms, and strengthen engagement through brand education and campaigns.
Seek peak into my mockup Social Media Marketing Plan incorporated with a event campaign for BYOMA. A skincare brand with their messaging focus on affordable, accessible, and approachable to its audiences. I set to drive engagement, brand awareness, and conversions to young professional and healthy-beauty Millennial segments.
Influencer Partnerships
YouTube enables BYOMA to partner with influencers by inviting them to the Skin Barrier Pop-Up, creating authentic awareness. Influencers share their experiences through their regular content, highlighting the benefits of BYOMA.
YouTube
YouTube is one of the platforms utilized in this campaign to educate targeted segments about BYOMA. Topics including, its ingredients, their benefits, and how they support healthy skin.
